Tarlan Movlamov Blog

  In the realm of UX (User Experience) design, the process of creating intuitive, user-friendly interfaces begins long before any pixels are placed or code is written. It starts with understanding the users, their needs, and the context in which they interact with a product or service. This foundational stage is often referred to as formative research. In this article, we'll delve into the essence of formative research and its significance for UX designers. What is Formative Research? Formative research is the systematic gathering of information and insights to inform the design and development process. Unlike evaluative research, which assesses the usability and effectiveness of a product or interface after it's been created, formative research occurs at the early stages of design. Its primary goal is to understand users, their behaviors, preferences, and pain points, as well as the broader context in which they operate. The Importance of Formative Research in UX Design User-C...

Pay attention to the following photo. What did you see? Did you see up-down triangles and circles? It is Kanizsa Triangle. There are just some partial circles and lines. Your brain receives millions of sensory (about 40 million) inputs every second. It is trying to make sense of all these inputs based on past experience, to make guesses what about you see. Negative spaces are deceiving you, in firs photo. This particular illusion is called a Kanizsa triangle, named for the Italian psychologist Gaetano Kanizsa, who developed it in 1955.  I want you to remember your last 1 minute. Can you? Then think about how you remember it. I explain. Your eyes receive light rays input in a second. These light rays enter the eye through the cornea and lens. Then the lens focuses an 2d image on the retina. This image is sent to the visual cortex in the brain. The visual cortex turns the 2D image into a 3d representation.  You can influence what people see, or think they see, by the use of shap...

  In the world of UX design, the term “crime” may seem out of place, but there’s a deeper meaning to it. UX designers, often described as empaths, share a unique connection with the people they design for. This article explores why empathetic UX designers can never “commit a crime” against their users and why empathy is their greatest asset. Empathy: The Cornerstone of UX Design Empathy is the ability to understand and share the feelings of another. In UX design, it means delving deep into the user’s psyche, understanding their pain points, joys, and frustrations. Empathetic designers not only meet user needs but also anticipate and address their emotional needs. The Role of Empathy in UX Design Understanding User Pain Points: Empathetic designers immerse themselves in the user’s world, identifying hidden pain points and challenges. This deep understanding leads to solutions that truly alleviate user frustration. Designing Ethically: Empathy extends to ethical considerations. Desig...

  Are you tired of losing potential customers due to a lackluster user experience on your website or app? It’s time to embrace the power of user-centric design. In this comprehensive guide, we’ll explore how user-centric design can impact your business success and provide practical tips on implementing it effectively. User-centric design is not just a buzzword; it’s a necessary approach for any business aiming to thrive in today’s competitive digital landscape. By placing users at the core of your design process, you can gain a competitive advantage, enhance customer satisfaction, and ultimately drive business growth. One of the key benefits of user-centric design is improved conversion rates. When you create intuitive and user-friendly interfaces, potential customers are more likely to engage with your product and take the desired actions, such as making a purchase or signing up for a service. This positive user experience can significantly impact your bottom line. Moreover, user-...